Steve Sarkisian earns $10.8 million for 2025, ranking 5th nationally and 2nd in SEC behind Kirby Smart. Texas generates $331.9 million in total athletic revenue leading all SEC schools, with football alone producing $204.7 million; more than any program nationally. 

Texas allocates $35-40 million total for football roster costs combining $20.5 million revenue sharing plus $15-19 million from Texas One Fund NIL collective, college football’s most aggressive spending.

Discover the Texas Longhorns players biography and net worth by clicking on their name.

Quarterbacks (QB) Running Backs (RB) Wide Receivers (WR)
Cole Lourd CJ Baxter Isaiah Bond
Arch Manning Jaydon Blue Aaron Butler
Trey Owens Christian Clark Bryce Chambers
Joe Tatum Velton Gardner Johntay Cook II
Jerrick Gibson Freddie Dubose
Quintrevion Wisner Parker Livingstone
DeAndre Moore Jr.
Ryan Niblett
Ryan Wingo
Kaliq Lockett
Rett Andersen
Reece Beauchamp
Ty Boatright
Hamilton McMartin
Quinn Merritt
Thatcher Milton
Remy Patson
Hudson Powell
Nik Sanders
Colin Page
Reid Watkins

Top 10 Highest Paid Texas Football Staff 2024-2025

Rank Name Position Annual Salary Contract Length Total Contract Value
1 Steve Sarkisian Head Coach $10,800,000 Through 2031 $80,700,000
2 Pete Kwiatkowski Defensive Coordinator $1,900,000 Through 2026 N/A
3 Kyle Flood Offensive Coordinator $1,800,000 Through 2026 N/A
4 Jeff Banks Special Teams/TEs $1,300,000 Through 2027 N/A
5 Johnny Nansen Co-DC/Safeties $1,200,000 Through 2026 N/A
6 Brent Harris Wide Receivers $1,100,000 Through 2025 N/A
7 Kenny Baker Offensive Line $950,000 Through 2025 N/A
8 Blake Gideon Defensive Backs $900,000 Through 2025 N/A
9 Bo Davis Defensive Line $850,000 Through 2025 N/A
10 Tashard Choice Running Backs $800,000 Through 2025 N/A

Pete Kwiatkowski’s $1.9 million defensive coordinator salary ranks tied-9th nationally with Clemson’s Tom Allen.

His defense allowed just 15.3 points per game ranking 3rd nationally, justifying Texas’s $400,000 raise from his initial $1.5 million contract.

Kyle Flood earns $1.8 million as offensive coordinator ranking approximately 11th nationally.

Texas allocated nearly $23 million total coaching salaries in fiscal year 2024, with assistant pool exceeding $11 million representing SEC’s 4th-highest investment behind Georgia, Alabama, and LSU.

Texas Football Program Revenue Breakdown 2024-2025

Revenue Source 2024 Amount % of Total Conference Rank National Rank
Football Revenue $204,700,000 61.7% 1st SEC 1st National
SEC Media Rights $50,000,000 15.1% Tied SEC Top 15
Ticket Sales $62,000,000 18.7% 1st SEC 1st National
Contributions/Donations $65,000,000 19.6% 1st SEC 1st National
Other Revenue $27,700,000 8.3% N/A N/A
Total Revenue $331,900,000 100% 1st SEC 1st National

Texas generated $331.9 million in total athletic revenue for fiscal year 2024, leading all SEC schools and ranking 1st nationally ahead of Ohio State’s $279.2 million.

Football alone produced $204.7 million—more than any program nationally—creating $138.9 million surplus supporting all 21 sports.

Darrell K Royal-Texas Memorial Stadium’s 100,119 capacity generates $62 million in ticket sales, college football’s highest. The Longhorns’ premium seating renovations completed before SEC transition increased revenue by 22% from $50.8 million in 2023.

Texas Top NIL Earners & $40M Total Budget

Player Name Position Est. NIL Value Top NIL Deal Total Deals
Arch Manning Quarterback $6,800,000 Red Bull/Panini 5+ deals
Quinn Ewers Quarterback $3,500,000 Multiple brands 6+ deals
Barryn Sorrell Edge Rusher $1,200,000 Regional partners 4+ deals
Kelvin Banks Jr Offensive Tackle $1,000,000 Local businesses 3+ deals
Anthony Hill Jr Linebacker $900,000 Texas One Fund 3+ deals

Arch Manning’s $6.8 million NIL valuation makes him college football’s richest athlete, $2.5 million ahead of Georgia’s Carson Beck at $4.3 million. His Red Bull, Panini America ($102,500 exclusive card), EA Sports, Vuori, and Uber deals generate unprecedented quarterback earnings.

Texas allocates $35-40 million total football roster costs combining $20.5 million House settlement revenue sharing plus $15-19 million from Texas One Fund collective. This figure doubles Ohio State’s $20 million NIL budget from 2024 championship season.

Athletic director Chris Del Conte confirmed the $35-40 million represents “one-time exorbitant expense” expecting transition to pure revenue-sharing model if House settlement receives federal approval.

Texas plans phasing out NIL collective operations favoring direct university athlete payments.

How Much Does Steve Sarkisian Make at Texas?

Steve Sarkisian earns $10.8 million base salary for 2025, ranking 5th nationally. His contract includes annual raises reaching $12.3 million by 2031 through seven-year extension signed February 2025 after consecutive CFP semifinal appearances.

Sarkisian’s bonus structure allows maximum $1.85 million additional earnings. He receives $300,000 for SEC Championship appearance, $500,000 for winning conference, $600,000 for CFP qualification, and $450,000 for national championship, potentially pushing total compensation to $12.65 million.

His buyout stands at $60.3 million if Texas fires him without cause as of December 2025, ranking 2nd nationally behind only Kirby Smart’s $105.1 million. If Sarkisian leaves voluntarily before 2026, he owes Texas $6 million; after January 2026 just $4 million.

Texas vs Texas A&M: Which Program Spends More?

Steve Sarkisian’s $10.8 million salary trails Mike Elko’s new $11+ million by minimal margin, though Sarkisian’s structured raises reach $12.3 million by 2031 surpassing Elko’s plateau.

Texas’s $60.3 million buyout protection demonstrates confidence in sustained championship contention.

Total athletic revenue massively favors Texas at $331.9 million versus Texas A&M’s $266.4 million, a staggering $65.5 million gap (25% advantage).

Texas football’s $204.7 million revenue alone exceeds A&M’s entire athletic department by substantial margin.

NIL spending shows Texas dominance. The Longhorns’ $35-40 million combined roster costs (revenue sharing + NIL) exceed Texas A&M’s estimated $30-35 million total by $5-10 million.

Arch Manning’s $6.8 million individual valuation tops A&M’s entire quarterback room combined.

FAQs

How much does Steve Sarkisian make?

Steve Sarkisian earns $10.8 million for 2025 with annual raises reaching $12.3 million by 2031, ranking 5th nationally. His maximum bonus potential of $1.85 million could push compensation above $12 million.

How much is Arch Manning’s NIL worth?

Arch Manning’s NIL valuation reaches $6.8 million, college football’s highest by $2.5 million margin. His deals include Red Bull, Panini America ($102,500 exclusive card auction), EA Sports, Vuori, and Uber.

What is Texas’s NIL budget?

Texas allocates $35-40 million total football roster costs combining $20.5 million revenue sharing plus $15-19 million from Texas One Fund collective, doubling Ohio State’s $20 million 2024 championship budget.

How much does Texas make from football?

Texas football generated $204.7 million during fiscal year 2024, college football’s highest by $50+ million over second place. The program’s $138.9 million surplus supports all 21 Texas athletic programs.