Steve Sarkisian earns $10.8 million for 2025, ranking 5th nationally and 2nd in SEC behind Kirby Smart. Texas generates $331.9 million in total athletic revenue leading all SEC schools, with football alone producing $204.7 million; more than any program nationally. 

Texas allocates $35-40 million total for football roster costs combining $20.5 million revenue sharing plus $15-19 million from Texas One Fund NIL collective, college football’s most aggressive spending.

Discover the Texas Longhorns players biography and net worth by clicking on their name.

Quarterbacks (QB)Running Backs (RB)Wide Receivers (WR)
Cole LourdCJ BaxterIsaiah Bond
Arch ManningJaydon BlueAaron Butler
Trey OwensChristian ClarkBryce Chambers
Joe TatumVelton GardnerJohntay Cook II
Jerrick GibsonFreddie Dubose
Quintrevion WisnerParker Livingstone
DeAndre Moore Jr.
Ryan Niblett
Ryan Wingo
Kaliq Lockett
Rett Andersen
Reece Beauchamp
Ty Boatright
Hamilton McMartin
Quinn Merritt
Thatcher Milton
Remy Patson
Hudson Powell
Nik Sanders
Colin Page
Reid Watkins

Top 10 Highest Paid Texas Football Staff 2024-2025

RankNamePositionAnnual SalaryContract LengthTotal Contract Value
1Steve SarkisianHead Coach$10,800,000Through 2031$80,700,000
2Pete KwiatkowskiDefensive Coordinator$1,900,000Through 2026N/A
3Kyle FloodOffensive Coordinator$1,800,000Through 2026N/A
4Jeff BanksSpecial Teams/TEs$1,300,000Through 2027N/A
5Johnny NansenCo-DC/Safeties$1,200,000Through 2026N/A
6Brent HarrisWide Receivers$1,100,000Through 2025N/A
7Kenny BakerOffensive Line$950,000Through 2025N/A
8Blake GideonDefensive Backs$900,000Through 2025N/A
9Bo DavisDefensive Line$850,000Through 2025N/A
10Tashard ChoiceRunning Backs$800,000Through 2025N/A

Pete Kwiatkowski’s $1.9 million defensive coordinator salary ranks tied-9th nationally with Clemson’s Tom Allen.

His defense allowed just 15.3 points per game ranking 3rd nationally, justifying Texas’s $400,000 raise from his initial $1.5 million contract.

Kyle Flood earns $1.8 million as offensive coordinator ranking approximately 11th nationally.

Texas allocated nearly $23 million total coaching salaries in fiscal year 2024, with assistant pool exceeding $11 million representing SEC’s 4th-highest investment behind Georgia, Alabama, and LSU.

Texas Football Program Revenue Breakdown 2024-2025

Revenue Source2024 Amount% of TotalConference RankNational Rank
Football Revenue$204,700,00061.7%1st SEC1st National
SEC Media Rights$50,000,00015.1%Tied SECTop 15
Ticket Sales$62,000,00018.7%1st SEC1st National
Contributions/Donations$65,000,00019.6%1st SEC1st National
Other Revenue$27,700,0008.3%N/AN/A
Total Revenue$331,900,000100%1st SEC1st National

Texas generated $331.9 million in total athletic revenue for fiscal year 2024, leading all SEC schools and ranking 1st nationally ahead of Ohio State’s $279.2 million.

Football alone produced $204.7 million—more than any program nationally—creating $138.9 million surplus supporting all 21 sports.

Darrell K Royal-Texas Memorial Stadium’s 100,119 capacity generates $62 million in ticket sales, college football’s highest. The Longhorns’ premium seating renovations completed before SEC transition increased revenue by 22% from $50.8 million in 2023.

Texas Top NIL Earners & $40M Total Budget

Player NamePositionEst. NIL ValueTop NIL DealTotal Deals
Arch ManningQuarterback$6,800,000Red Bull/Panini5+ deals
Quinn EwersQuarterback$3,500,000Multiple brands6+ deals
Barryn SorrellEdge Rusher$1,200,000Regional partners4+ deals
Kelvin Banks JrOffensive Tackle$1,000,000Local businesses3+ deals
Anthony Hill JrLinebacker$900,000Texas One Fund3+ deals

Arch Manning’s $6.8 million NIL valuation makes him college football’s richest athlete, $2.5 million ahead of Georgia’s Carson Beck at $4.3 million. His Red Bull, Panini America ($102,500 exclusive card), EA Sports, Vuori, and Uber deals generate unprecedented quarterback earnings.

Texas allocates $35-40 million total football roster costs combining $20.5 million House settlement revenue sharing plus $15-19 million from Texas One Fund collective. This figure doubles Ohio State’s $20 million NIL budget from 2024 championship season.

Athletic director Chris Del Conte confirmed the $35-40 million represents “one-time exorbitant expense” expecting transition to pure revenue-sharing model if House settlement receives federal approval.

Texas plans phasing out NIL collective operations favoring direct university athlete payments.

How Much Does Steve Sarkisian Make at Texas?

Steve Sarkisian earns $10.8 million base salary for 2025, ranking 5th nationally. His contract includes annual raises reaching $12.3 million by 2031 through seven-year extension signed February 2025 after consecutive CFP semifinal appearances.

Sarkisian’s bonus structure allows maximum $1.85 million additional earnings. He receives $300,000 for SEC Championship appearance, $500,000 for winning conference, $600,000 for CFP qualification, and $450,000 for national championship, potentially pushing total compensation to $12.65 million.

His buyout stands at $60.3 million if Texas fires him without cause as of December 2025, ranking 2nd nationally behind only Kirby Smart’s $105.1 million. If Sarkisian leaves voluntarily before 2026, he owes Texas $6 million; after January 2026 just $4 million.

Texas vs Texas A&M: Which Program Spends More?

Steve Sarkisian’s $10.8 million salary trails Mike Elko’s new $11+ million by minimal margin, though Sarkisian’s structured raises reach $12.3 million by 2031 surpassing Elko’s plateau.

Texas’s $60.3 million buyout protection demonstrates confidence in sustained championship contention.

Total athletic revenue massively favors Texas at $331.9 million versus Texas A&M’s $266.4 million, a staggering $65.5 million gap (25% advantage).

Texas football’s $204.7 million revenue alone exceeds A&M’s entire athletic department by substantial margin.

NIL spending shows Texas dominance. The Longhorns’ $35-40 million combined roster costs (revenue sharing + NIL) exceed Texas A&M’s estimated $30-35 million total by $5-10 million.

Arch Manning’s $6.8 million individual valuation tops A&M’s entire quarterback room combined.

FAQs

How much does Steve Sarkisian make?

Steve Sarkisian earns $10.8 million for 2025 with annual raises reaching $12.3 million by 2031, ranking 5th nationally. His maximum bonus potential of $1.85 million could push compensation above $12 million.

How much is Arch Manning’s NIL worth?

Arch Manning’s NIL valuation reaches $6.8 million, college football’s highest by $2.5 million margin. His deals include Red Bull, Panini America ($102,500 exclusive card auction), EA Sports, Vuori, and Uber.

What is Texas’s NIL budget?

Texas allocates $35-40 million total football roster costs combining $20.5 million revenue sharing plus $15-19 million from Texas One Fund collective, doubling Ohio State’s $20 million 2024 championship budget.

How much does Texas make from football?

Texas football generated $204.7 million during fiscal year 2024, college football’s highest by $50+ million over second place. The program’s $138.9 million surplus supports all 21 Texas athletic programs.

Shayan Ahmed
Shayan Ahmed is a Pakistan-based sports journalist and content writer at Surprise Sports specializing in NFL, CFL, rugby, and international sports coverage. With experience in sports journalism and sub-editing, he creates research-driven content covering player salaries, team analysis, league history, match insights, and major sporting events across global football and rugby competitions.