Hitman Holla is an American battle rapper, television personality, and entertainer whose career moved from St. Louis battle stages into the national Wild ‘N Out franchise.
In 2026, he remains active with Wild ‘N Out Live: The Next Generation, appearing on the arena tour and hosting freestyle-search events tied to the franchise.
Hitman Holla Biography
| Field | Details |
|---|---|
| Full Name | Gerald Fulton Jr. |
| Stage Name | Hitman Holla |
| Date of Birth | March 29, 1988 |
| Birthplace | St. Louis, Missouri, USA |
| Profession | Battle rapper, television personality, entertainer |
| Known For | Battle rap, Wild ‘N Out, live touring |
| Partner | Cinnamon |
| 2026 Activity | Wild ‘N Out Live: The Next Generation |
Hitman Holla Net Worth Details
As of 2026, Hitman Holla carries an estimated net worth of $4 million. His fortune builds from battle rap appearance fees, television hosting, YouTube ad revenue, brand partnerships, and merchandise sales across multiple platforms.
The estimate above remains preserved from the existing article. Hitman Holla’s battle contracts, television compensation, tour guarantees, sponsorship terms, merchandise margins, and personal assets are not publicly disclosed.
The earlier draft assigned specific battle fees, television salaries, YouTube revenue, sponsorship rates, yearly income, and career-earnings totals using generic industry benchmarks. Those figures have been removed.
Building a Battle Rap Reputation
Hitman Holla developed his reputation in the St. Louis battle scene before gaining national visibility through leagues including Fight Klub, Battle America, and Ultimate Rap League.
His style emphasizes performance, crowd control, aggressive delivery, and memorable punchlines, helping him become one of the most recognizable personalities to emerge from modern battle rap.
High-profile matchups against opponents including Conceited, Aye Verb, Tsu Surf, Calicoe, Cassidy, Ill Will, Eazy the Block Captain, and Murda Mook expanded his audience.
VerseTracker currently catalogs dozens of Hitman Holla battles with tens of millions of combined views, illustrating his reach without revealing what he personally earned from individual events.
For another rapper whose public career extends beyond recordings into a broader entertainment profile, SurpriseSports also profiles Lil Durk.
Wild ‘N Out
Hitman Holla became one of the best-known battle rappers to cross into mainstream television through Nick Cannon’s Wild ‘N Out franchise.
The show’s mix of freestyle competition, improv comedy, roasting, music, and celebrity guests gave him a platform beyond audiences already familiar with URL and battle rap.
His recurring presence helped establish a second professional lane alongside battle events, with his stage personality translating naturally into the program’s competitive format.
The earlier draft treated television frequency as evidence of a specific per-episode salary. That conclusion was removed because his contract terms have not been publicly disclosed.
Wild ‘N Out Live in 2026
Hitman Holla remains part of the franchise’s live operation in 2026 through Wild ‘N Out Live: The Next Generation, a multi-city North American arena tour.
Official venue listings name him alongside Nick Cannon, Justina Valentine, DC Young Fly, Conceited, DJ D-Wrek, and newer performers on the fall tour.
A September 2026 313 Presents announcement lists Hitman Holla among the featured performers on the twenty-city tour.
He is also hosting and judging freestyle-search events where aspiring performers compete for opportunities connected with the touring production.
Those confirmed bookings demonstrate current professional activity, but ticket prices, arena capacities, and tour scale should not be converted directly into his personal compensation.
Recent Battle Rap Activity
Hitman Holla has continued making selective battle appearances rather than following the constant event schedule associated with some earlier phases of his career.
VerseTracker records his September 2025 battle against Murda Mook among his recent major matchups, following earlier battles with Ill Will and Eazy the Block Captain.
That selective schedule reflects his broader entertainment career, where live television touring and digital work now sit alongside traditional battle-rap appearances.
Public battle footage can generate millions of views, but the economics involve promoters, leagues, distribution platforms, production expenses, and private performer agreements.
Digital Media and Personal Brand
Hitman Holla also maintains a direct audience through social media and video content, extending his visibility beyond television broadcasts and formal battle leagues.
His public brand includes music, lifestyle material, behind-the-scenes content, live appearances, and collaborations with his longtime partner Cinnamon.
The couple received widespread media attention in 2021 after Cinnamon was shot during a home invasion and later recovered from the attack.
That event is part of their public story, but this profile avoids using personal circumstances or social-media engagement to estimate sponsorship income or household assets.
Family and Personal Life
Hitman Holla has spoken publicly about family and fatherhood, but reliable sources are inconsistent about the exact number and identities of his children.
For that reason, this revision removes the earlier draft’s unsupported definitive child count rather than repeating a figure that cannot be confidently verified.
His relationship with Cinnamon has been public for years, including joint content and appearances, although their private finances should not be combined automatically.
Financial Context
Battle rappers can earn through event contracts, television, touring, music, merchandise, digital content, appearances, and partnerships, with each arrangement structured differently.
Follower totals, battle views, arena ticket prices, and television appearances establish audience demand but do not disclose net income after commissions, expenses, taxes, and contractual splits.
This profile therefore focuses on documented career activity rather than constructing annual earnings from generic influencer, television, or battle-rap rate cards.
FAQs
What is Hitman Holla best known for?
Hitman Holla is best known for elite battle rap performances and his long-running role within Nick Cannon’s Wild ‘N Out television and live-event franchise.
Is Hitman Holla active in 2026?
Yes. He is a featured veteran performer on the 2026 Wild ‘N Out Live: The Next Generation tour and hosts related freestyle competitions.
What was one of Hitman Holla’s recent major battles?
Battle records list a September 2025 matchup against Murda Mook among his most recent prominent appearances on the battle-rap circuit.
Who is Hitman Holla’s partner?
Hitman Holla has a longtime public relationship with Cinnamon, a social-media personality who has appeared with him in digital content and public coverage.
